Newly established in 2020, Bigger Than Reality is a growing Dublin based visualisation studio with a global reach. Our clients range from Architects, to Property Developers and Real Estate agents.

Visualisation

Bigger Than Reality takes visualisation to another level, grounding it in a strong design sensibility and advanced technical capabilities. 


Our visualisations are the outputs of a creative studio, rather than a group of technicians, or an image factory. We combine a range of creative means – CGI, photography, matte painting, nuanced lighting, photo realism – with a designer’s sensitivity to context, landscape and climate, setting your building or interior in its true habitat to enhance its impact and saleability.



As designers, we’re in the business of problem-solving; producing high quality images is the end result of our design process, which begins with advising a client on the right solution and techniques for their project. Responding to the specifics of each job means we produce fresh results that have style, relevance and commercial appeal every time.


Bigger Than Reality is run by Alex Michell who has diverse experience working in the fields of architecture and design.

Alex Michell [3D Artist & Founder]

Alex studied Architecture at the University of Brighton and later completed a masters in Industrial Design at Central St. Martins, London. He worked in a number of high profile studios in Australia, London and Dublin including BVN, Hayes Davidson, Fletcher Priest Architects and Modelworks.